![]() Neither side disclosed terms of the deal. In 2019, Johnson & Johnson sold Baby Center to Everyday Health Group, a division of New York-based parent company of Ziff Davis, Inc. Also in 2018, Bab圜enter launched its mobile baby name generator, the Baby Names app, which, like the web-based Baby Names Finder, leverages data from hundreds of thousands of parents that culminates in its annual Baby Names Report. In 2018, Mom Feed was discontinued and Bab圜enter replaced that experience with a separate Child Health content area on its website. In 2016, Bab圜enter launched its web-based Baby Names Finder. Mom Feed offered personalized, stage-based information as well as content from the Bab圜enter Community and Blog in a real-time stream. In 2015, Bab圜enter released Mom Feed, its first mobile app for parents of toddlers and older children (ages 1 to 8). The My Pregnancy app was joined by a My Baby Today app in October 2011. The app provided daily information, nutrition tips, advice relevant to the user's week of pregnancy, and 3-D animated videos showcasing a baby's development in utero. Bab圜enter released My Pregnancy Today, its first mobile app, to Apple's App Store in August 2010 and to the Android market in April 2011. In 2007, Bab圜enter debuted a Mandarin-language site in China, initiated operations in India, launched a Spanish language website, and introduced its first mobile site. Starting in 2005, Bab圜enter launched an expansion plan, extending its global network to Australia, Canada and other countries, staffing each outpost with local editors. During the eToys ownership, Bab圜enter launched its first international E-commerce site in the UK during the spring of 2000. Twenty-three months later, in 2001, shortly before declaring bankruptcy, eToys sold the site to Johnson & Johnson for $10 million. In April of that year, the two founders sold Bab圜enter to another website,, for $190 million in stock. The site grew quickly, and by early 1999 had 175 employees and an annual revenue of $35 million. In the early years of its operation, Bab圜enter offered multiple resources and services for parents, including a website that provided medically reviewed information and guidance to new and expectant parents on such topics as fertility, labor, and childcare a weekly email for pregnant women tailored to their week of pregnancy (based on their pregnancy due date) and community groups and chat rooms for pregnant couples and parents to discuss pregnancy and child-rearing strategies. The funds were used to open the Bab圜enter Store in October 1998. Bab圜enter was initially funded through $13.5 million in startup capital funding from venture capital firms, including Bessemer Venture Partners, Intel, and Trinity Ventures. īab圜enter was founded in October 1997 by Stanford University MBA graduates Matt Glickman and Mark Selcow, who recognized a need for information about pregnancy and parenting on the internet. In addition to publishing detailed, medically reviewed information about pregnancy and parenting, Bab圜enter, under its Mission Motherhood initiative, ran numerous social programs and has participated in public health initiatives in partnership with hospitals, healthcare agencies, nonprofits, NGOs, and government agencies to provide pregnancy and parenting advice.īab圜enter LLC is part of the Everyday Health Group, a division of Ziff Davis. Users of the website can sign up for free weekly email newsletters that guide them through pregnancy and their child's development. Bab圜enter operates 9 country and region specific properties including websites, apps, emails, print publications, and an online community where parents can connect on a variety of topics. Bab圜enter is an online media company based in San Francisco, New York, Chicago, and Los Angeles that provides information on conception, pregnancy, birth, and early childhood development for parents and expecting parents.
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